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A guy at the Columbus trade show told me his best leads come from a paper newsletter, and I can't shake it
I was at a small business expo in Columbus last weekend and this older guy selling lawn care said he still mails a one page newsletter to 400 customers every season. He said it costs him about $180 a year and brings in more repeat work than the $600 he tried spending on Facebook ads. Is anyone else hearing stuff like this, or is he just an outlier who never moved on from the old way?
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