My email list got hit by a bot signup wave and I almost paid $89 for a cleanup tool
Last Tuesday I opened my Mailchimp dashboard and saw 4,200 new contacts showed up over a weekend, all from the same sketchy sweepstakes site. My open rates tanked because these fake emails were bouncing and dragging down my sender score. Before I panicked and paid for some cleanup app, I just exported the list and sorted by signup source, then deleted anything that came in after midnight from that one form. Took me 40 minutes with a free spreadsheet filter. Has anyone else dealt with a bot flood like this, and did it mess up your deliverability long term?