Wrote off Facebook ads for my lawn care biz, then a $220 test in Akron changed my mind
Two summers back I figured Facebook ads were a money pit for service businesses. Everyone I knew said the leads were junk. Then in April I ran a $220 test targeting just three zip codes around Akron and booked $1,800 in mowing jobs off it. Turns out the problem was my old ads, not the platform. What's the smallest ad budget you've tested where the results actually surprised you?