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I thought voice search SEO was just hype until a client's site blew up
A client in Austin runs a plumbing service and I was sure voice search was a waste of time. I added a simple FAQ page with natural language questions like 'who fixes a leaky faucet near me' and used a tool called AnswerThePublic to find phrases. Their calls from 'near me' searches went up 30% in two months. What's one digital marketing trend you thought was silly but actually worked?
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the_thomas5mo ago
People forget how many voice searches happen in the car... like someone driving who just noticed a weird noise asking for a mechanic. That changes the keywords a lot.
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blakestone5mo ago
Ever think about how many people are doing voice search while cooking or fixing something with dirty hands? That's another huge use case for those natural language questions.
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annajenkins3mo ago
OH my god, you just reminded me of my Aunt Carol. She was trying to follow a recipe for meatloaf last Thanksgiving and had flour and raw egg ALL over her hands. So she yells at her phone "hey Siri how long do I bake meatloaf at 350?" and Siri was like "Playing 'Meat Loaf - I Would Do Anything For Love'" and she nearly threw her phone in the sink. We still bring it up every year. Voice search is GREAT until it's not, I guess. Now she just texts me recipes in advance.
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