I thought voice search SEO was just hype until a client's site blew up

A client in Austin runs a plumbing service and I was sure voice search was a waste of time. I added a simple FAQ page with natural language questions like 'who fixes a leaky faucet near me' and used a tool called AnswerThePublic to find phrases. Their calls from 'near me' searches went up 30% in two months. What's one digital marketing trend you thought was silly but actually worked?

3 comments

3 Comments

the_thomas13d ago

People forget how many voice searches happen in the car... like someone driving who just noticed a weird noise asking for a mechanic. That changes the keywords a lot.

cameronp4713d ago

What tool did you use for the voice search phrases?

blakestone13d ago

Ever think about how many people are doing voice search while cooking or fixing something with dirty hands? That's another huge use case for those natural language questions.