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That email list cleanup that dragged on for 6 months

I sat down to clean up my dead email subscribers back in January. Thought it would be a quick weekend job, maybe 3000 addresses to sort through. Six months later I finally wrapped it up, mostly because I kept getting sidetracked by the analytics rabbit hole. Anyone else find that list hygiene takes way longer than you plan for?
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3 Comments
sagecooper
sagecooper1mo ago
Batch deleting 500 at a time made it feel less overwhelming than staring at the whole list. Breaking it into smaller chunks kept me from falling down the analytics rabbit hole every time.
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john_fisher
Ha, that's clever @sagecooper - almost like taking the red pill in small doses.
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ray_williams
500 at a time sounds like a solid system, fr.
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